Hair, Beauty & Fashion News
Vivid Haircolor Goes SPLAT
Corona, California, USA - The Developlus Corporation has been in the business of haircolor and hair care products for over a decade and this family-run business has taken advantage of its
competitive size to carve out a secure place in some niche markets. In the world of non-traditional hair colors – adored and used by those rebellious souls who want to express themselves in dramatic ways –
the available options were often disappointing. The colors were never vivid enough, and would wash out too quickly.
Then along comes SPLAT, an easy-to-use do-it-yourself kit that will give you vibrant, bold colors in non-traditional shades that are long-lasting and most-importantly – affordable. Developlus is introducing its
five hottest-selling shades for mass market sale along with a sixth “multi-color pack” which features three new colors. The single color kits come in Lusty Lavender, Luscious Raspberry , Neon Green, Pink Fetish,
and Blue Envy with a retail price tag of around $9.99 (U.S. dollars). The multi-color kit sells for $12.99 (U.S. dollars). Developlus offers all sixteen of its SPLAT colors in beauty supply outlets.
Apart from the rich, bold colors, SPLAT’s biggest selling point is its lasting color formula. Typical “bold color” products only last through 10-20 shampoos at most, while SPLAT color will last from 4-6 weeks
on average. This means that not only does the SPLAT kit cost less, you save money on color maintenance by having to retouch your color less often.
(2009/10/24)
Salon International 2009
London, United Kingdom - For three days EXCEL, London was the epicentre of inspiration, product launches, education and motivation for the tens of thousands of hairdressers who
attended Salon International.
With over 200 exhibitors, The Hair Show had something for everyone. Show stopping live stages from companies including Wahl UK, The Fellowship for British Hairdressing, BaByliss, Affinage and Keune ensured the
audience was entertained and inspired. On stand demonstrations from Toni & Guy, Denman, Rusk, Hair Tools, Farouk and TIGI allowed visitors to get up close and personal in order to see the latest techniques and
product developments. This year, HJ’s British Hairdressing Awards Gallery, sponsored by Schwarzkopf Professional, was bigger and better than ever with a fabulous stand-alone gallery which showcased two images
from each of the nine regional and six specialist categories along with four images from each of the British Hairdresser of the Year Nominees. Four other images from each of the finalists were presented in the
Gallery with the remaining four images from the British Hairdresser of the Year Nominees on the HJ stand.
More ...
(click to enlarge)
(2009/10/24)
Hair Products Confiscated at U.S. Airport
Houston, Texas, USA - For The CHI brand is something seen around quite a bit on flat irons or hair dryers by those people familiar with hair care products. It's packaged for sale in discount
stores all over in a pink box with large lettering "CHI" on the cover.
US Customs & Border Protection agents spotted a shipment at Bush Intercontinental Airport that looks strikingly similar to those flat irons, but now government lawyers have filed to have the entire shipment
forfeited because inspectors say they were intended to fool consumers. Customs inspectors say the shipment was stopped on May 28, 2009 and the boxes looked exactly like legitimate CHI boxes, except the initials
on the box were "SHI."
Inspectors say the trick went even deeper than that. The shipment of 1,000 flat irons, 120 hair dryers, and 120 hair dryer diffusers is all marked with a label that reads, "Professional product By Houston, TX."
However, inspectors say the products were actually made in China.
Federal court papers filed this week as part of the forfeiture proceedings spell out that a company called Brelian at 7830 Westpark Drive had imported the shipment of "SHI" hair products, and the company even
filed a claim to contest the seizure of the shipment.
Customs officials say the brand "SHI" is not registered with the US Patent and Trademark Office, and prosecutors write in court papers that, “The "SHI" name or mark so copies or simulates the "CHI" trademark ... as
to be likely to cause the public to associate the "SHI" name or mark with the "CHI" trademark. The use of the "SHI" name or mark on the Defendant Property is substantially similar to the same type of goods that
are currently packaged and sold under the "CHI" trademark, and the ordinary consumer would likely be confused by the similar marking.”
The Houston importer tried to get a copyright for the "SHI" name, filing with the Patent Office in August 24, 2008. In that application, Brelian president Frank Tavakoli wanted to place that "SHI" marking on,
"electric hair curling irons, electric hair straightening irons and electric irons for styling hair." Shortly after that application was filed, Farouk Systems of Houston filed a notice of opposition with the
Patent Office, saying the "SHI" name and marking is confusingly similar to the "CHI" trademark. That case is still pending before the US Patent Office.
Government raids are not uncommon in the Harwin District of southwest Houston, where discount stores and cheap specialty shops line the street for miles. Police and federal agents often intercept shipments of
items that are made to look like legitimate high-dollar merchandise such as purses, shoes, or designer brand name clothing. Brelian's main office is near the Harwin area of town.
Court filings say the entire shipment of "SHI" hair products is now stored at a Customs storage facility in Houston. The forfeiture action filed this week now requires Brelian, Inc. to prove before a judge that it
hasn't violated US copyright and international shipping laws in order to get its property back. If not, the government will dispose of the entire shipment.
(2009/10/24)
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